Website and customer portal
PetroCard
A commercial fueling website and customer portal for managing fleet fuel cards, accounts, integrations, and fulfillment workflows.
Overview
A digital platform for commercial fueling customers.
PetroCard needed a modern marketing website for commercial fueling services and a customer portal where fleet customers could manage fuel cards, account activity, third-party integrations, and fulfillment workflows with less operational friction.
Challenge
PetroCard serves commercial fleet customers with fuel cards, cardlock and retail networks, bulk fuel, mobile fueling, lubricants, and related services. The digital experience needed to explain that breadth clearly while helping customers move quickly into account action.
On the customer portal side, fuel card management and fulfillment workflows needed to become faster, easier to track, and less dependent on slow manual coordination across hardware label printers, card printers, and third-party software.
Solution
JAGO supported PetroCard from ideation through launch and ongoing maintenance, building the public marketing website and the customer portal as connected parts of the customer journey.
The website clarifies PetroCard services, network access, locations, and customer entry points, while the portal gives customers a dedicated place to manage fuel cards and account workflows. The portal connects operational software with hardware label printing and card printing steps, supported by cloud deployment, scalable infrastructure, hosting, maintenance, disaster recovery planning, and continuous improvement.
Product capabilities
Built to connect marketing, account access, and operational fulfillment.
Commercial Fueling Website
Present fleet cards, fueling services, network coverage, locations, and customer entry points clearly.
Customer Portal
Give customers a focused place to manage fuel cards, account requests, and service workflows.
Fulfillment Workflow
Improve fuel card fulfillment speed and consistency through streamlined portal operations.
Hardware & Software Integration
Connect third-party systems with hardware label printers and card printer workflows.
Cloud Infrastructure
Deploy and maintain scalable cloud infrastructure for reliable portal and website operations.
Disaster Recovery
Set up backup and recovery planning to protect critical website and portal operations.
Ongoing Support
Keep both platforms hosted, maintained, monitored, and ready for continuous improvement.
JAGO role
- Discovery, ideation, content structure, and experience planning
- Marketing website design and development for petrocard.com
- Customer portal design, development, third-party software integration, label printer integration, and card printer workflow support
- Cloud deployment, scalable infrastructure, hosting, maintenance, disaster recovery setup, support, and continuous improvement
Outcomes
- A clearer public website for PetroCard services, locations, and customer pathways.
- A dedicated customer portal for fuel card account management and service workflows.
- Operational value through faster, more consistent fuel card fulfillment and clearer internal workflow visibility.
- A cloud-hosted foundation with scalable infrastructure, disaster recovery planning, ongoing maintenance, and continuous improvement.
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